As an internet marketer, some browser toolbars and add-ons are so essential that i cannot do without them. A number of times i have had to re-format my computer system and have convinced myself i cannot do without them as they become noticeably missing even when i am initially very briefly unconscious of their absence. I just get to discover i require their use and it nudges me to the reality of their absence.
All the four toolbars/add-ons/extension stated below require you to have downloaded and installed the Firefox web browser. Why would you not be using Firefox at any rate if you are into Internet marketing, as it is the most SEO-friendly web browser.Read More
It is a known fact that search engine optimization (SEO) is about the most effective, enduring and eventually cheapest means of getting targeted website traffic to any website, hence rampant seo scam should come as no surprise.
Every webmaster is however advised to be on red alert whenever he sees the tell tale signs of seo scam as the implication of doing otherwise may be as devastating as “sand boxing” or even total elimination from google search engine result pages (SERPs) where Google detects any violation of its webmaster guidelines in the course of such seo activities and in respect of which the webmaster becomes answerable for the actions of his agent.
What Really Is Search Engine Optimization (SEO)
In very simple terms search engine optimization (seo) is all the steps taken by a webmaster either directly or through his agents to get his webpage(s) positioned at the top (as highly as possible) on the search engine results pages (SERPs)
Ordinarily, if every webmaster was to be carrying out his own seo, it is unlikely that webmasters will be susceptible to seo scams. But we know that for various reasons ranging from lack of time to inexperience in that respect, this is not always practicable. Along with this limitation comes the dreaded seo scam.
If you have spent any reasonable length of time in Internet Marketing, it would have become clear that out of the many ways by which you can generate website traffic, search engine optimization (SEO) remains about the most reliable, eventually cheapest and most enduring means of generating website traffic.
It is also established that traffic to websites from search engines constitute about 70% of total websites traffic. Of all the search engines, Google accounts for about 60% of the total search engines market share.
The other alternative within search engine marketing to get search engine traffic is via paid search e.g. google adwords, yahoo search marketing etc. which can be quite expensive indeed and you will need a huge budget to utilize it in generating the volume of traffic search engine optimization can generate for you.
The assumption in trying to get your articles on well established sites (Web 2.0 properties) and high ranking article directories to rank for their targeted keywords/keyword phrases is simply that on reading your article on these sites, the reader will click over to your site and you will thereby get traffic to your site.
Note that your site is where you have your adverts and other monetization in place which can earn you money. Hence if your assumption above is faulty , you might as well be wasting your time.
You know what? I have found out that in most cases that assumption is misplaced. Even where you have high views of your articles on article directories, this does not automatically translate to high conversion of visitors from these directories to your website.
You simply do not get traffic to your site as anticipated, at least not in the volume expected. Read More
How do you improve page rank fast?
You must have heard it said many times over that traffic is the lifeblood of any internet business. Of all traffic sources, search engine optimization (SEO) is about the most enduring and effectively, cheapest means in the long run.
In comparison with pay per click for example, the traffic the marketer generates from search engine optimization (SEO) recurs unlike pay per click where the traffic generated virtually grinds to a halt as soon as the marketer’s expenditure on his advertisement stops. This makes search engine optimization a much sought after means of traffic generation by most marketers.
However, “if wishes were horses, beggars would ride”. Search engine optimization is a very painstaking and relatively long term method of generating traffic.
In brief, search engine optimization involves on page and off page site optimization. This again can be looked at from the angle of content creation and optimizing as well as generation of backlinks. All these enable the small business owner to improve page rank of his site.
The question now arises as to which approach is best for the marketer to achieve effective search engine optimization for his site such that he obtains reasonable volume of traffic to enable sales and profit within the shortest possible time?
Want better search engine placement?
Let me give you 3 quick tips to achieve this.
There is hardly anything more important in web page optimization both for SEO and traffic purposes than to have a carefully chosen page title.
This becomes all the more important when the title is not just for one of your inner pages, but for your website home page.
First of all, unlike some marketers do, it is not ideal to insert your business name here except it is coincidental that it is your major keyword. In that case, you must have previously taken the pain to choose a business name which continues to be appropriate as your main keyword.